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U2 came out with its new music video. Mix media music videos, this is the future of animation and music videos right here. As illustration, animation get more and more into the mainstream we will see more and more work like this.  I am super excited to see this collaboration. Art Directed by one of my favorite illustrators Jon Klassen.The video was directed by David O’Reilly. I think this is a case of great art direction + great execution.

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